澳門大學生動機、玩興與創造力關係之研究

The purpose of this study is to examine the relationship between motivation, playfulness, and creativity among Chinese undergraduates in Macau. A total of 137 sophomore students from the art and design program were recruited to participate in the study. The results show that creativity is positively correlated with intrinsic motivation and negatively correlated with extrinsic motivation. However, neither intrinsic nor extrinsic motivation can successfully predict creativity. In addition, playfulness does not have a mediating or moderating effect on the relationship between motivation and creativity. Being the first empirical study regarding the relationship between motivation, playfulness and creativity, limitations and implications are also discussed, and more investigations can be conducted by other researchers.